#494 Trust is the New Traction: PR, Fundraising, and the AI Discovery Shift with Mauro Battellini
In this episode, Mehmet sits down with Mauro Battellini, co-founder of Black Unicorn PR, to break down why PR is no longer optional for startups—and how the rise of AI-powered search is changing what investors and customers see first. From fundraising strategy to media perception, Mauro explains how to build…