#167 Beyond the Basics: Unleashing AI's Potential in Business with Jonathan Green

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From the heart of Dubai, where
tomorrow is being built today,

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to the world.
Welcome to the CTO Show with

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Mimet.
Here we redefine technology and

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reimagine possibilities.
With MIMET delve into the

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riveting realms of a I
cybersecurity and digital

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technology.
Experience the thrilling highs

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and lows of startups, immerse
yourself in the spirit of

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entrepreneurship, and witness
the future of Business

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Innovation being written in real
time.

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Now, without further ado, let's
TuneIn and explore the future.

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Hello, welcome to a new episode
of the City of Show with

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Mohammed.
Today I have with me a guest

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who's expert in a I and ChatGPT.
Without further ado, I want to

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introduce you to Jonathan Green.
Jonathan, thank you very much

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for being on the show today.
Can you just introduce yourself

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and what you are up to?
Sure.

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My name is Jonathan Green.
I've been a full time online

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business owner since 2010, and
in that time I've traveled the

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world and I live on different
islands in the South Pacific.

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And I've just fallen in love
with the power of a I to

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accelerate my work over the past
year.

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And I've recently written the
book Tragedy Profits, which has

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become a massive success.
It really helps people to see.

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The practical applications of
ChatGPT.

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So often we're distracted by
look at this cool thing or look

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at that cool thing and I really
focus on what is it usable.

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Can this help me in my business?
If it's not usable, it's like

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virtual reality in the 90s,
right?

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You put on the helmet and you
get sick.

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Sure it's cool, but you can't
use it.

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So that's what I really care
about is practical applications.

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Yeah, that's great.
Well then, like.

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You know, while preparing for
today's episode I've, you know,

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read little bit in your bio and
you know, you have an amazing

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journey actually.
So can a little bit tell us

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about the journey from being,
you know, on a job and then

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becoming a successful
entrepreneurs who now lives on a

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tropical island?
Yeah, so I'm one of those people

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who always thought I could never
be an entrepreneur.

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I'm not an entrepreneur.
I don't come from an

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entrepreneur family.
You know, you always hear about

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these elders where they started
their first business at 12, made

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their first business million at
14.

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And I'm not like that.
It was only when I was fired

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from my dream job at 29 and had
to move back in my mom's

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basement.
But I looked back and said, wait

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a minute, I've always had little
side businesses.

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My first side business when I
was 15, like when I was at

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summer camp, I used to order a
pizza and sell slices at a

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little bit of a profit.
And looking back now, I go, oh,

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wait a minute, there is an
arterial thing in me.

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But so often with the way
education works, especially in

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the West, especially in America,
it just constantly teaches you

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how to be an employee, how to be
an employee.

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And it never quite worked for me
because I always want to have

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adventures and the only way I
would really do is when I got

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fired.
So getting fired for my job is

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actually the best thing that
ever happened to me.

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It really worked out right,
because it kind of kicks me out

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of the nest.
And I said to myself, I'm not

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turning 30 in my mom's basement.
I have until my birthday to be

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out of here because I'm not
going to be one of those guys.

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And so I put this really hard
pressure on myself, and I ended

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up spending the entire month of
my birthday in Hawaii.

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So I built the business and was
able to have a vacation.

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But a lot of times people think
that success comes from, like,

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your first idea works or there's
this magic solution.

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And honestly, the secret sauce
is that I work every day.

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It's the continuous work more
than anything else.

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You know, I've been doing this
for 13 years now, and what I see

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is that a lot of people.
They don't have the consistency.

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One of my friends yesterday
who's been in the same business

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for 13 years, just said, oh, I'm
actually going to go back to

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school, get a degree and work
and take over my dad's business

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as an accountant.
And I said what?

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What happened?
You've been running businesses

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for so long and once you kind of
get out there, you can't go back

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like you're in the arena.
It's like being on a trapeze is

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out of net.
There's this level of excitement

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when every decision is on you.
If I don't do my job, my

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employees don't get paid.
If I don't do my job right, we

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don't make enough money for the
house or to pay for the kids

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school or for food.
So there's a lot of pressure on

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you, but.
That's also the thing that is

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really exciting.
It's like this different type of

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excitement.
It's different than jumping out

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of an airplane, which I've never
done, but it gives me that

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feeling.
So I just started trying a lot

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of different ideas and said I'll
do whatever it takes.

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So I tried a lot of things and I
just stuck with it as things

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started to work.
That's amazing.

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And yeah, like, I think we need
to try multiple things,

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especially when we go out from.
And by the way, Jonathan, it's

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not only in the US, it's
something global.

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That they teach us you need to
go get a degree go work you know

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be in the safe side That would
say don't take risks and I think

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you know also I learned that the
hard way very late as well save

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as you now what spot your
interest in a I and how did you

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transition into utilizing a I
tools like ChatGPT for your

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online business.
So when I started out.

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To make a web page, I had to
learn HTML stuff, and that's

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very hard for me.
So if I wanted to make a landing

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page and to get a page just to
take someone's e-mail address

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who wanted to download something
for me, it was very hard.

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It would take me a week or two
weeks to build that very

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difficult, would look terrible.
My very first website, if he was

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earlier, was a tutoring website.
And people always made fun of me

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because the button was right
over my face.

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I was like, well, I don't know
how to fix that.

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Like, it's one of the most
egregious errors you can have,

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right?
And yet.

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The business as well, I was
like, yeah, but it's working and

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I don't know how to fix it
because it was in Java, which I

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really don't know.
So the important thing is how

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people see these tools.
And that's really the

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difference.
A lot of people see it as

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optional and they kind of see it
like virtual reality or like,

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oh, maybe some people use it,
maybe some people won't, but I

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see it more like a calculator.
So imagine for any employee in

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your business, right.
Imagine you're hiring an

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accountant, You have one uses
ChatGPT and one who doesn't.

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And the chat GB T person or the
A I person can do 10 times as

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much work in the same amount of
time.

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Why would you ever hire the
other person?

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So I think there's going to be a
purge in one to two years where

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people that don't learn it are
suddenly like, wait, if that's

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not any resume, people won't
even interview you anymore

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because it offers an efficiency.
There's a big misunderstanding.

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People either see it as a toy or
they see it as like the end of

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humankind, right?
But it's something in between.

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It's not really artificial
intelligence.

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It's not sentient.
It doesn't have feelings.

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It's really just a guessing
algorithm that's very good at

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guessing based on its data set
and you can program it to do

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very, very good things.
So if you approach it from the

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oh, this is a tool.
And I watched a lot of tutorials

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on YouTube about different ways
to use it 6-9 months ago and I

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was like, wait a minute, I can
do better than this.

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And so I just began testing.
A lot of people go, oh, I want

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to see if I can break the rules.
I don't care about that, right?

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There's no business in that.
No one.

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It's like, yeah, that's a cool
feature.

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I don't care.
And I noticed that a lot of

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people think, oh, it's just a
replacement for Google.

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I'll just ask dumb questions and
that's not what it's good at.

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That's the worst use of it.
So I began pushing the limits

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and seeing what's possible, and
it's really accelerating my

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business.
I use it every single day.

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I always have chat, GB T open.
I always have my image

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generators open.
I use a couple of different

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tools and I do 5 days of work
and four days every single week.

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I'm now about 20% faster and
more efficient.

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And I believe I can get a lot
faster as I get better.

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The real key with any tool is if
you put in the wrong equation.

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So the very first thing I did
with Chatty, the very first hard

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thing, I had to write a piece of
code to help me format coloring

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books quickly, because there's
no software to do that takes

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about two hours besides each
picture.

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It's so annoying and I kept
getting errors for weeks.

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I kept the code that Chatty kept
working, and I finally realized

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I'd given it the wrong
dimensions of the page.

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So at the very core of it, it
started from.

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Garbage in an operator error.
And that's really the important

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part, is that if you give Chatty
PD bad prompts, you're going to

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get bad results.
If you ask them questions, you

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get dumb results.
But if you learn how it works,

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you can do amazing things.
You can create different

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personalities and make it
experts in different areas

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because Chatty PD has this
really wide body of data to pull

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from.
The problem is, most things

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online are wrong.
Most websites, most blog posts,

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most sales pages are bad, right?
There's only a small percentage

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that are successful.
But Chad GB T can't separate the

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good from the bad.
So you have to create guide

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rails or barriers to say this is
what I want you to focus on.

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Just use your knowledge of math,
Just use your knowledge of

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physics, Just use your knowledge
based on Einsteinian physics,

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whatever piece of daddy you
want.

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And suddenly Chad V becomes a
lot smarter because now it's a

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specialist.
So just creating small guide

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rails can create a massive
amount of success because if you

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ask for someone to say what's
the best website.

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Well, there's so many websites.
How could you possibly know,

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right?
It's impossible.

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But you say, what's this website
to order pizza in my town?

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Suddenly you get much better
data because you've created

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these rails.
And that's really what I

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specialize in and help people to
do, is realize that when you

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create the quite the correct
guide rails, you can get really

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amazing results.
And it's not that gadget.

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BT always has bad stuff, it's
just you remove the

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distractions.
You say, oh, just use the good

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data and suddenly you get what
you.

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Yeah, actually I discovered this
the hard way also, Jonathan.

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And I mentioned this in a
previous episode because, you

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know, one day people start to
talk about a prompt engineering.

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So, you know, I start to scratch
my head and I said, hey, can I

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get actually guidance from
ChatGPT itself to reveal to me

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how I can use it better?
And actually it gave me at that

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time.
I cannot remember exactly, you

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know, the sentence that it
generated, but it mentioned

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something like.
You need to give me not only an

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input, You need to give me the
input plus context.

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And the context was highlighted
several times and they said, can

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you give me examples and start
to give me examples.

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And now, you know, here we go
like after now, I think 8 months

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or nine months since I start to
use it like, yeah, like I know

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exactly how to to to do it and
it's all about practice.

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Yeah.
And that's all.

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Still.
I have a lot of room of room of

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improvement, I would say, but I
need to learn.

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But yeah, it's interesting now.
Jonathan, you you've, you know,

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written a book called ChatGPT
Profits and it's like

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interesting for me.
So what are the key takeaways

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for entrepreneurs looking to
harness the power of ChatGPT in

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their businesses?
So the first thing is to look at

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all of the tasks that you do the
ChatGPT can replace.

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So all of the tasks that used to
hire someone for a small task

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like a gig where you're paying
five or $20, every single thing

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like in that category chat, GPD,
you can do now for you, wanted

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to write an ad you want to help
like different versions of a

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headline you want to ask for
ideas for a project.

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All of those things that can be
do.

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And in fact all those things to
be done by different A I's like

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there's a music a I there's
voice, A I's now there's all

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these other.
So if you have four or five A I

227
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tools, you don't need to hire
almost anyone for any lowlevel

228
00:10:56,270 --> 00:10:59,870
skill and you can use it to
teach you things and the most

229
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important thing.
And this is really the game

230
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changer, is that you can avoid
ever doing garbage in by asking

231
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the right questions.
See, I'd ask the wrong question.

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I gave it an instruction.
Now, whenever I start a project,

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for example, the hardest thing
for everyone starting a new

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online business, a new business,
you go, well, who's your ideal

235
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customer?
Who's your customer avatar,

236
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right?
Nobody knows.

237
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And they go, here's the 15
things you know, what is your

238
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ideal customer's greatest fear?
That's a really weird question

239
00:11:24,260 --> 00:11:25,740
to ask, right?
Like.

240
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You know, if I asked you what's
your greatest story like, what

241
00:11:27,910 --> 00:11:29,470
do you talk?
That's a weird conversational

242
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thing.
And yet we expect people to know

243
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that about their customers.
And I was working with a

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copywriter who said, well, you
just fill in the blank and put

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in your ideal customer said no,
nobody knows that, nobody begin

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or knows that it's a hard
question.

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And so I said to Chad sheep, I
said, what questions do I need

248
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to answer for you to be able to
help me identify my ideal

249
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customer?
And it gave me 7 questions and

250
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right in a row.
And I go wait one at a time.

251
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I can't 7 at once is
overwhelming.

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And by the end of it, it gave me
the best definition I'd ever

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seen of an ideal customer.
Just because I started with a

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question.
So we're often tempted to give

255
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commands.
And that's the limitation.

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Chat TB is actually better when
you ask questions.

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So if I'm working on a project,
let's say I'm editing a book for

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a client, I'll say chat TBT I'm
going to feed you samples of

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writing by my client.
Let's say they bring stuff on

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LinkedIn or they've written A
blog post.

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You let me know when you have
enough that you understand their

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writing style.
We can edit the rest of the book

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and it will sound like them.
Doing it that way is so much

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easier than starting with the
command.

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So that's the first thing I tell
everyone is realize that you can

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ask questions like I wanted to
when I wanted to create that

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color book formatter.
I said the chat.

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GPI said is this even possible?
If it is, what programming

269
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language would I use?
And it told me Python And I

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said, well what is Python?
Is that already inside my

271
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computer?
I don't even know.

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That's my lack of knowledge
about programming and Python And

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all of those things.
But now I have several pieces of

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software that created with chat
GPD that I use every single week

275
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and I'm always creating more
little mini tools that would

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normally cost me.
A couple $100 a $1000 to have

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someone build and I just built a
chat TV in a few minutes.

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But it's because I asked and I
asked it what programming

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languages it knows.
Actually recently the numbers

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increased so it's always
learning new things.

281
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So when I first asked it knew
about eight language and now it

282
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knows about 25.
So it's learning and more data

283
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being fed into it in real time,
these different skills.

284
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So every time you ask it, what
do you know or what can you do

285
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or how can you help me learn
guitar, it will give you so much

286
00:13:16,960 --> 00:13:18,640
amazingness that you wouldn't
have thought of.

287
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And that's really when people
talk about brainstorming.

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It's not I feed something and it
gives me variations.

289
00:13:24,510 --> 00:13:27,710
It's I ask a question and it
gives me ideas and kind of

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inspires me.
So it's really an interactive

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process.
Yeah.

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Now between reality and myth, I
would ask you, Jonathan, do you

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00:13:36,030 --> 00:13:42,630
think ChatGPT can really, if we
give the right prompts, give

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U.S. business ideas that we can
start, of course we need to do

295
00:13:46,870 --> 00:13:51,130
the, the hard job of course.
And then can we scale it using

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00:13:51,130 --> 00:13:55,050
ChatGPT?
I think that this is a great

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00:13:55,050 --> 00:13:57,090
question.
It's really about how you ask

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00:13:57,090 --> 00:14:00,570
chat GB T So the way I would ask
the question I would say chat GB

299
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TI want to start an online
business.

300
00:14:02,210 --> 00:14:04,410
What information do you need to
help me choose the right

301
00:14:04,410 --> 00:14:07,690
business model.
And if you start from there

302
00:14:08,090 --> 00:14:09,770
because the really, and this is
what I talk about one of my

303
00:14:09,770 --> 00:14:12,090
first books fire your boss.
I talk about what are you what

304
00:14:12,090 --> 00:14:13,450
are your skills, what are your
assets.

305
00:14:13,730 --> 00:14:15,610
Some people's assets is their
friendships, right?

306
00:14:15,610 --> 00:14:17,570
They're friends with.
Everyone who owns a hotel in

307
00:14:17,570 --> 00:14:19,050
towns, they can get hotel rooms
half price.

308
00:14:19,050 --> 00:14:21,410
I have a friend who's like that
in Norway or someone else.

309
00:14:21,570 --> 00:14:26,250
Their skill set is that they are
amazing at counting, right?

310
00:14:26,250 --> 00:14:27,930
I have a friend who's like that
you can throw coins on the

311
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county ground and you can count
them instantly.

312
00:14:30,130 --> 00:14:33,010
It's amazing talent, not always
useful, but everyone has

313
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something they're different at.
Or maybe you have space, right?

314
00:14:35,130 --> 00:14:37,450
Like those are the people that
now like they rent out their car

315
00:14:37,450 --> 00:14:39,890
during the day because it's an
asset, but they never thought of

316
00:14:39,890 --> 00:14:41,570
it that way.
So it starts with an assessment.

317
00:14:42,110 --> 00:14:44,270
And so chat people to say things
like, well, do you want to show

318
00:14:44,270 --> 00:14:46,070
your face on screen, right.
There's some podcast where he

319
00:14:46,070 --> 00:14:48,510
would never show their face or
audio only, and some podcasts

320
00:14:48,510 --> 00:14:51,110
where it's video.
Why will different people are

321
00:14:51,110 --> 00:14:52,550
feel comfortable?
Some people like, I don't want

322
00:14:52,550 --> 00:14:54,430
anyone to see my face I work
with someone once who had a

323
00:14:54,430 --> 00:14:56,510
really big company goes I don't
want anyone to ever even hear my

324
00:14:56,510 --> 00:14:58,670
voice.
He said I only want to write

325
00:14:58,670 --> 00:14:59,590
books.
I don't want to do written

326
00:14:59,590 --> 00:15:00,830
content.
I said what if you even have a

327
00:15:00,830 --> 00:15:02,310
voice act?
He goes, no, no, even I don't

328
00:15:02,310 --> 00:15:03,470
want you someone else's voice
either.

329
00:15:03,830 --> 00:15:05,430
That's fine.
So that's a limitation.

330
00:15:05,430 --> 00:15:08,150
So you want to find out what
your limitations are like There

331
00:15:08,150 --> 00:15:09,910
are a lot of jobs I couldn't do
right.

332
00:15:09,910 --> 00:15:12,900
I wouldn't want to be.
Like a Hightower window cleaner

333
00:15:12,900 --> 00:15:15,020
because I'm so afraid of heights
that would that would be so hard

334
00:15:15,020 --> 00:15:17,460
for me, right?
And in the same way, I don't

335
00:15:17,460 --> 00:15:20,020
have a good singing voice.
Like, I just don't.

336
00:15:20,020 --> 00:15:22,220
I took seeing lessons when I was
in college and the teacher was

337
00:15:22,220 --> 00:15:24,260
like, how far do you think this
is going to go?

338
00:15:24,500 --> 00:15:26,220
And she was really about, she
was so worried.

339
00:15:26,220 --> 00:15:28,460
I was like, I already know.
I just want to be able to

340
00:15:28,460 --> 00:15:30,860
basically sing a melody.
So when I'm having someone else

341
00:15:30,860 --> 00:15:33,220
sing on a song, I write and
like, I could see the stress

342
00:15:33,220 --> 00:15:35,060
leave her face.
That's how bad of a singer I am.

343
00:15:35,060 --> 00:15:38,110
That's okay.
So knowing your limitations,

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00:15:38,110 --> 00:15:40,990
right, some people have amazing
voices to narrow audio books and

345
00:15:40,990 --> 00:15:43,190
some people should never do it.
So you can.

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00:15:43,830 --> 00:15:45,870
These are the things I'm good
at, these the assets I have and

347
00:15:45,870 --> 00:15:47,950
it will start to kind of build a
plan with you.

348
00:15:47,950 --> 00:15:50,430
So if you go interactive you can
get really good results.

349
00:15:50,430 --> 00:15:54,630
Now as far as scaling, it really
depends on what your business

350
00:15:54,630 --> 00:15:56,350
model is.
It can help you with a lot of

351
00:15:56,350 --> 00:15:57,830
things.
It can help you design ads, it

352
00:15:57,830 --> 00:16:00,430
can help you write emails, it
can help you with strategy, it

353
00:16:00,430 --> 00:16:02,830
can help you to do all of these
things faster, right?

354
00:16:02,830 --> 00:16:04,870
I use it for all of these
different processes.

355
00:16:05,720 --> 00:16:08,280
And at the end of the day, there
are certain things that are me.

356
00:16:08,280 --> 00:16:10,760
The secret to chat she between
the secret to any of these a I

357
00:16:10,760 --> 00:16:12,520
tools is that there has to be a
driver.

358
00:16:13,040 --> 00:16:16,080
It has to be you.
And a I the a I on its own.

359
00:16:16,240 --> 00:16:18,760
If you just don't pay attention,
it will start to say crazy

360
00:16:18,760 --> 00:16:20,160
things after about 10 or 15
minutes.

361
00:16:20,160 --> 00:16:22,000
If you don't kind of say, hey,
what are you doing?

362
00:16:22,000 --> 00:16:23,560
Go back on track.
That's not what I asked.

363
00:16:23,960 --> 00:16:25,960
If you just wait till the 15
minutes, do you read and go This

364
00:16:25,960 --> 00:16:29,200
is an insane computer because
what it says, if you've ever

365
00:16:29,200 --> 00:16:30,920
done that, you'll start to go.
This is not what I asked at all.

366
00:16:30,920 --> 00:16:32,520
What are you talking about?
You've drifted.

367
00:16:33,550 --> 00:16:36,030
So it it requires a human hand
and I think it's going to be

368
00:16:36,030 --> 00:16:38,350
that way for a very long time.
So I'm not worried about

369
00:16:38,350 --> 00:16:40,790
replacing jobs.
It just makes people faster what

370
00:16:40,790 --> 00:16:44,430
they're already good at.
So I really see it helping you

371
00:16:44,470 --> 00:16:46,710
and it can help you with a lot
of things it can help you.

372
00:16:47,190 --> 00:16:49,430
Let's a great example is you're
trying to learn something now

373
00:16:49,430 --> 00:16:51,750
when I see a video on YouTube, I
want to learn something go 25

374
00:16:51,750 --> 00:16:54,310
minutes, I'll just copy paste
the transcript in the chat GD

375
00:16:54,310 --> 00:16:57,070
and say tell me what happened
and now I can learn in 15

376
00:16:57,070 --> 00:16:58,550
seconds.
That's one of the best ways to

377
00:16:58,550 --> 00:17:01,290
save time right is.
Things that took you a long time

378
00:17:01,290 --> 00:17:02,850
to learn.
And you can ask questions as

379
00:17:02,850 --> 00:17:04,050
well.
Like there's a process where you

380
00:17:04,050 --> 00:17:07,010
can feed it a PDF or have a give
the transcript with an hour

381
00:17:07,010 --> 00:17:08,810
long.
But you say, hey, quiz me on

382
00:17:08,810 --> 00:17:10,890
what's in this lesson.
So it can help you to learn

383
00:17:10,890 --> 00:17:12,369
those things.
So you can learn however you

384
00:17:12,369 --> 00:17:13,770
learn, right?
Some people learn by watching,

385
00:17:13,770 --> 00:17:15,810
Some people learn by listening.
Some people learn by kind of

386
00:17:15,810 --> 00:17:18,730
quizzes or interactive.
And all of those things are what

387
00:17:18,730 --> 00:17:22,050
it can do to help you.
So for each person there's

388
00:17:22,050 --> 00:17:23,810
different things that it's
really helpful for.

389
00:17:23,810 --> 00:17:25,210
Like some people.
I'm never going to do any

390
00:17:25,210 --> 00:17:26,650
copywriting.
I don't do any copywriting in my

391
00:17:26,650 --> 00:17:27,609
business.
I don't need that.

392
00:17:27,890 --> 00:17:30,560
Fine, you don't need that.
And some people say, well, I'm

393
00:17:30,560 --> 00:17:32,960
never going to do any editing.
That's fine too.

394
00:17:33,760 --> 00:17:36,800
But it can help you in all of
these different ways that are

395
00:17:36,800 --> 00:17:38,160
really cool.
Like one of the things that a

396
00:17:38,160 --> 00:17:40,160
lot of people say, Chad G but
you can't write a book.

397
00:17:40,160 --> 00:17:42,200
It's so bad at it.
It's not true.

398
00:17:42,600 --> 00:17:45,360
You just have to really, really
be interactive.

399
00:17:45,880 --> 00:17:48,640
So I'll say, give me 7 ideas for
a book and I'll choose one that

400
00:17:48,640 --> 00:17:50,920
I find interesting.
So right away I'm interacting,

401
00:17:50,920 --> 00:17:53,240
right?
My decision has already closed

402
00:17:53,240 --> 00:17:56,080
off 6 paths.
And then I'll say tell me who's

403
00:17:56,080 --> 00:17:57,760
the main character.
I don't like that main

404
00:17:57,760 --> 00:17:58,760
character.
Do this.

405
00:17:59,250 --> 00:18:00,490
Who's the bad guy?
Who's the bad girl?

406
00:18:00,490 --> 00:18:02,050
Who's the villain?
Who's the love interest?

407
00:18:02,290 --> 00:18:04,930
What's the plot and going
through this process?

408
00:18:05,410 --> 00:18:07,530
It's very interactive, right?
I'm making decisions, I'm going,

409
00:18:07,530 --> 00:18:08,570
I like this.
I don't like that.

410
00:18:08,570 --> 00:18:10,330
If it's boring, I don't like it.
I remove it.

411
00:18:10,330 --> 00:18:13,250
And even as it's writing a book
for me, I read and go, I don't

412
00:18:13,250 --> 00:18:15,530
like how this ended.
How many people, right, Didn't

413
00:18:15,530 --> 00:18:18,730
like the way Titanic ended?
What if you at the end you could

414
00:18:18,730 --> 00:18:21,290
save Jack, right?
They can both fit on the door or

415
00:18:21,290 --> 00:18:22,610
whatever movie or whatever story
it is.

416
00:18:22,970 --> 00:18:25,690
That's really where the magic
is, is seeing.

417
00:18:26,390 --> 00:18:29,870
That you're a critical component
because every single person uses

418
00:18:29,870 --> 00:18:32,510
chat GB differently. 99% of
people using chat GB to get bad

419
00:18:32,510 --> 00:18:35,830
results because they don't.
There's not a lot of training.

420
00:18:35,830 --> 00:18:38,550
The one, the one challenge is
that the company's making a

421
00:18:38,550 --> 00:18:40,430
ioffer no training on how to do
good property right.

422
00:18:40,430 --> 00:18:42,670
They offer no input, like good
luck, right?

423
00:18:42,670 --> 00:18:44,390
They just push you in the pool
and you got to figure it out.

424
00:18:44,390 --> 00:18:49,110
So that's why there's a lot of
kind of lack of information and

425
00:18:49,110 --> 00:18:50,790
people are going well.
I tried it, it didn't work.

426
00:18:50,790 --> 00:18:53,470
Or they tried to do things that
it's not really good at, like

427
00:18:53,470 --> 00:18:55,830
Chat GB T is trained to seek
affirmation.

428
00:18:56,580 --> 00:19:00,180
So it's trained for a good job.
And Chad TBD thinks one prompt

429
00:19:00,180 --> 00:19:01,660
at a time.
So if you ask a question that

430
00:19:01,660 --> 00:19:05,060
requires 2 responses worth of
answer, it assumes there will

431
00:19:05,060 --> 00:19:07,500
never be a second question.
So he wants you to say something

432
00:19:07,500 --> 00:19:10,100
good the first time.
So that's why I will lie to you.

433
00:19:10,100 --> 00:19:12,940
There was recently a case of a
lawyer who he gave a bunch of

434
00:19:12,940 --> 00:19:15,060
fake cases and that's because he
asked the wrong question.

435
00:19:15,060 --> 00:19:19,100
He said, hey, tell me court
cases that prove X and Chad TBD

436
00:19:19,100 --> 00:19:21,980
doesn't want to say I don't have
those, because why It will get a

437
00:19:21,980 --> 00:19:23,940
negative response and the way
it's programmed.

438
00:19:24,590 --> 00:19:27,270
Is up or down.
It always seeks good jobs.

439
00:19:27,270 --> 00:19:29,070
Thank you.
Great job, good response.

440
00:19:29,350 --> 00:19:30,990
That's how it's trained.
That's how it's learning

441
00:19:30,990 --> 00:19:33,790
algorithm is trained.
So when it's caught in that

442
00:19:33,790 --> 00:19:36,190
position, it's like I can tell
you the truth and get a negative

443
00:19:36,190 --> 00:19:37,790
response, which I'm trained not
to do.

444
00:19:37,790 --> 00:19:39,630
I'm trained to always avoid
negative response.

445
00:19:40,150 --> 00:19:42,510
So you never want to ask a
question where you was wanted to

446
00:19:42,510 --> 00:19:45,030
prove something because it
doesn't have it.

447
00:19:45,030 --> 00:19:46,590
Like this is like if I asked my
kids, right?

448
00:19:46,590 --> 00:19:48,430
One of the one of my kids had a
toy for one of the other kids

449
00:19:48,430 --> 00:19:49,710
the other day and I asked him,
where's the toy goes?

450
00:19:49,750 --> 00:19:50,910
I don't know.
I guess my sister hit it.

451
00:19:52,630 --> 00:19:54,030
Why?
Because he wants to avoid a

452
00:19:54,030 --> 00:19:55,590
negative response.
Of course I figured out who

453
00:19:55,590 --> 00:19:57,830
really did and he was in more
trouble, but that's how chat to

454
00:19:57,830 --> 00:19:59,470
you, he thinks.
So the way it's learning out of

455
00:19:59,470 --> 00:20:01,830
his program is very childlike,
right?

456
00:20:01,830 --> 00:20:04,550
It's a very simple process.
Oh, I want, I only think, one

457
00:20:04,550 --> 00:20:07,630
prompt at a time, and I always
want the person to be happy with

458
00:20:07,630 --> 00:20:10,590
the result.
So when if you look kind of what

459
00:20:10,590 --> 00:20:12,590
response you want, if it doesn't
know, it's going to lie to you.

460
00:20:13,630 --> 00:20:16,470
Yeah, that's true.
And you know, like a couple of

461
00:20:16,470 --> 00:20:20,430
things, which I think I agree
with you on, Jonathan.

462
00:20:20,860 --> 00:20:24,340
And This is why even like big
names like Microsoft are calling

463
00:20:24,340 --> 00:20:29,420
these AI tools Copilot, because
you always need, you know the

464
00:20:29,420 --> 00:20:31,860
human interaction with with
them.

465
00:20:32,060 --> 00:20:34,940
They cannot, they cannot do
actions if you don't give the

466
00:20:34,940 --> 00:20:38,740
prompt or you don't give the the
end result that you want to to

467
00:20:38,740 --> 00:20:43,060
do.
And I've also seen myself how I

468
00:20:43,060 --> 00:20:48,500
can control, I mean through
correction, feedback.

469
00:20:49,370 --> 00:20:51,770
And yeah, I got the best results
when I did it this way.

470
00:20:52,130 --> 00:20:55,730
Now you mentioned something you
said not in the near future

471
00:20:55,730 --> 00:20:59,570
about, you know, like it needs
to have, you know, the human

472
00:20:59,690 --> 00:21:03,370
supervision let's say.
How do you think you know this A

473
00:21:03,370 --> 00:21:07,330
I in online business will evolve
in the next like let's say five

474
00:21:07,330 --> 00:21:09,290
years.
And what are the opportunities

475
00:21:09,290 --> 00:21:12,930
that we can start to foresee for
solopreneurs, entrepreneurs and

476
00:21:12,930 --> 00:21:16,330
anyone who's interesting
interested to have his or her

477
00:21:16,330 --> 00:21:18,810
own business?
Sure.

478
00:21:18,810 --> 00:21:21,730
I think the most important thing
is to realize that right now

479
00:21:21,730 --> 00:21:24,410
there's a ton of products that
are throwing a I on their name

480
00:21:24,410 --> 00:21:27,130
right now and they don't have
any artificial intelligence

481
00:21:27,130 --> 00:21:28,450
component.
They're just saying that.

482
00:21:28,890 --> 00:21:30,330
So there's kind of we're in the
first phase.

483
00:21:30,330 --> 00:21:32,450
We're in the phase where
everyone is just selling stuff

484
00:21:32,450 --> 00:21:34,090
that doesn't work.
And what's going to happen in

485
00:21:34,090 --> 00:21:37,050
about 6 months is those that's
going to fade away in 6 to 12

486
00:21:37,050 --> 00:21:39,570
months.
People start to realize these

487
00:21:40,010 --> 00:21:41,890
things, the promises of
something to make, like there's

488
00:21:41,890 --> 00:21:44,290
some things that say, oh, you
push one button, this will write

489
00:21:44,650 --> 00:21:47,970
A blog post, it will pass.
Google's algorithm test and it's

490
00:21:47,970 --> 00:21:50,890
like no, that's not true.
That's impossible because Google

491
00:21:50,890 --> 00:21:53,970
is very rich and their A, I will
always be smarter than your A I,

492
00:21:53,970 --> 00:21:56,450
right.
So if I have a billion dollar

493
00:21:56,450 --> 00:21:58,770
computer versus a $3000
computer, the billion dollar

494
00:21:58,770 --> 00:22:00,570
computer's going to win, right.
So that stuff, right.

495
00:22:00,570 --> 00:22:03,210
These really big promises.
The push button, push one button

496
00:22:03,210 --> 00:22:05,810
makes a website, writes the
content, finds the product,

497
00:22:05,810 --> 00:22:07,290
sells the product, makes money,
gives you money.

498
00:22:07,330 --> 00:22:10,210
That's never going to be real.
That's that kind of stuff is

499
00:22:10,210 --> 00:22:11,850
always been around.
So once that kind of fades when

500
00:22:11,850 --> 00:22:14,500
people go oh.
It's not a magic button When

501
00:22:14,500 --> 00:22:17,300
people see it as a calculator or
an accelerator tool.

502
00:22:17,300 --> 00:22:19,060
All calculator does help me do
math faster.

503
00:22:19,820 --> 00:22:21,740
With a pencil and paper I can do
division.

504
00:22:21,740 --> 00:22:25,140
I can do long division, right?
I can solve for the angle in the

505
00:22:25,140 --> 00:22:26,180
triangle I learned in high
school.

506
00:22:26,180 --> 00:22:27,780
Guess what?
Never done it as an adult

507
00:22:28,380 --> 00:22:30,460
because my calculator, my phone
can do it right?

508
00:22:30,460 --> 00:22:33,020
So it's become an accelerator
tool.

509
00:22:33,020 --> 00:22:34,300
All it does is help you do math
faster.

510
00:22:34,300 --> 00:22:36,020
If you don't know how to do
math, if you don't know what the

511
00:22:36,020 --> 00:22:39,380
symbols mean in equation, then
you can't put it into

512
00:22:39,380 --> 00:22:40,340
calculator.
It doesn't work.

513
00:22:40,700 --> 00:22:44,020
So that's the kind of important
part is that it becomes a tool

514
00:22:44,020 --> 00:22:45,940
you use.
So I think in about two years

515
00:22:46,780 --> 00:22:49,900
companies will go through
wanting people that are good at

516
00:22:49,900 --> 00:22:54,260
a I to not hiring people become
it will go kind of desired and

517
00:22:54,260 --> 00:22:55,940
then mandatory.
I think within two years it's

518
00:22:55,940 --> 00:22:59,660
going to be very hard to
accelerate in your career if you

519
00:22:59,660 --> 00:23:04,020
don't know how to use this tool.
And I think that more you know

520
00:23:04,020 --> 00:23:06,260
how like when you get hired for
a programming job, they ask you

521
00:23:06,260 --> 00:23:08,660
to do sample problems.
I think that it's going to get

522
00:23:08,660 --> 00:23:10,300
to the point where companies say
let me watch you.

523
00:23:10,760 --> 00:23:13,080
Do something with Chad TV.
Do this task and I'll look at

524
00:23:13,080 --> 00:23:15,080
your response on Chad TVI.
Think that's what will happen.

525
00:23:15,680 --> 00:23:18,520
The second thing that I think
will happen is that there's a

526
00:23:18,520 --> 00:23:22,520
good chance that the open source
versions beat the paid versions

527
00:23:22,520 --> 00:23:26,600
of A I There's already a free A
I that's beaten Chad TVD 3.5 on

528
00:23:26,600 --> 00:23:30,560
every single A I testing metric
and it's matched G PD4 on a

529
00:23:30,560 --> 00:23:34,240
couple of metrics.
Now of course Microsoft owns

530
00:23:34,240 --> 00:23:36,880
Open A I which owns Chad TV and
they're going to keep trying to

531
00:23:36,880 --> 00:23:38,910
stay ahead.
But I think there's a very good

532
00:23:38,910 --> 00:23:42,910
chance that there it's going to
become like the great equalizer.

533
00:23:42,910 --> 00:23:44,710
I think that it's going to
become, oh, everyone can have

534
00:23:44,710 --> 00:23:47,310
access to a free version of
this, right?

535
00:23:47,310 --> 00:23:49,870
It's not very expensive right
now and there's a lot of

536
00:23:49,870 --> 00:23:51,390
different versions being
created.

537
00:23:51,390 --> 00:23:54,270
Someone released a white paper
about a month ago saying no open

538
00:23:54,270 --> 00:23:56,790
source version will ever catch a
big company and two weeks later

539
00:23:56,790 --> 00:23:58,790
they were proven wrong.
I bet they wish they had to

540
00:23:58,790 --> 00:24:03,030
release that paper 2 weeks later
on a I to beat what they said.

541
00:24:03,590 --> 00:24:05,630
So I think there's kind of like
this big race.

542
00:24:06,010 --> 00:24:08,330
And what you There's a lot of
these people who own Ai's, like

543
00:24:08,330 --> 00:24:09,850
Google saying, oh, nobody should
use AI.

544
00:24:09,930 --> 00:24:12,170
You guys are the one of the
biggest AI companies, right?

545
00:24:12,370 --> 00:24:14,810
Microsoft is a big AI company.
Facebook has a big AI.

546
00:24:14,850 --> 00:24:17,010
And Nvidia's entire evaluation
is because they make the

547
00:24:17,010 --> 00:24:20,290
hardware that Ai's built on.
So all companies are kind of

548
00:24:20,290 --> 00:24:22,290
saying one thing like, oh, we
don't like AI, a lot of

549
00:24:22,290 --> 00:24:25,850
regulation, but also by our AI.
So I think that it's kind of a

550
00:24:25,850 --> 00:24:27,290
little bit of a gold rush time,
right?

551
00:24:27,290 --> 00:24:29,210
Like that everyone knows there's
a way to make money, but nobody

552
00:24:29,210 --> 00:24:31,890
knows how.
So there's the phase where

553
00:24:31,890 --> 00:24:33,820
everyone kind of.
Puts out fake stuff that doesn't

554
00:24:33,820 --> 00:24:34,780
really work and that's going to
end.

555
00:24:34,780 --> 00:24:37,140
And then it's going to become
the phase of, oh, I have to

556
00:24:37,140 --> 00:24:38,180
learn this.
It's not an option.

557
00:24:38,180 --> 00:24:40,020
And then there'll be a lot of
like you can go to college to

558
00:24:40,020 --> 00:24:42,100
learn a I, which is very silly.
It's like when people go to

559
00:24:42,100 --> 00:24:43,460
college, you get a social media
degree.

560
00:24:43,460 --> 00:24:44,820
I always know they're bad at
social media.

561
00:24:45,420 --> 00:24:46,900
Like nothing makes me not so
more.

562
00:24:46,900 --> 00:24:48,060
And they don't have a degree in
blog.

563
00:24:48,060 --> 00:24:50,140
I mean it took you four years to
learn how to write a blog post.

564
00:24:50,660 --> 00:24:54,420
That's very right.
So that's the thing.

565
00:24:54,420 --> 00:24:57,180
I've never seen like a famous
TikTok or famous Instagram

566
00:24:57,180 --> 00:24:59,340
person who's like, oh, I learned
how to do in college.

567
00:24:59,340 --> 00:25:00,660
I have a degree in Instagram.
Right.

568
00:25:00,660 --> 00:25:02,520
So that.
Is what?

569
00:25:02,520 --> 00:25:03,840
I don't think it's going to
work.

570
00:25:03,840 --> 00:25:05,400
I think there's going to be
attempts at that, but I think

571
00:25:05,400 --> 00:25:07,840
it's really, there's going to be
short trainings and people are

572
00:25:07,840 --> 00:25:09,480
going to start to go, oh,
companies will build it into

573
00:25:09,480 --> 00:25:13,040
their training processes and
will start to become ubiquitous.

574
00:25:13,040 --> 00:25:15,880
For the entrepreneur, the real
value is that whenever you're

575
00:25:15,880 --> 00:25:17,400
bad at the A, I can fill in the
gap.

576
00:25:18,280 --> 00:25:21,440
So things that I used to hire
someone for, I used to have full

577
00:25:21,440 --> 00:25:24,520
time graphics design workers on
my squad designing book covers

578
00:25:24,520 --> 00:25:27,720
for me and now I can do that
process on my own.

579
00:25:28,360 --> 00:25:31,560
Because I can be creative with a
visual a I right look with an

580
00:25:31,560 --> 00:25:33,280
image I write is a version of
stable diffusion.

581
00:25:33,280 --> 00:25:36,160
And it doesn't get mad if I go,
I hate this design.

582
00:25:36,160 --> 00:25:37,560
Make another one.
But if you know a graphic

583
00:25:37,560 --> 00:25:39,040
designer that you go, this is
terrible.

584
00:25:39,560 --> 00:25:42,800
Oh my gosh, they get very they
write as a whole emotional

585
00:25:42,800 --> 00:25:44,480
reaction because now you've
judged them as a human.

586
00:25:45,000 --> 00:25:49,000
So the ability to give feedback
and get revisions without an

587
00:25:49,000 --> 00:25:51,000
emotional component, without the
risk of hurting someone's

588
00:25:51,000 --> 00:25:54,800
feelings, it's really free.
So for the entrepreneur who

589
00:25:54,800 --> 00:25:56,880
wants to start a website, well,
what does the website need to

590
00:25:56,880 --> 00:25:58,200
have?
Chachi will tell you what.

591
00:25:58,440 --> 00:26:00,600
What kind of text do I need?
A new section?

592
00:26:00,600 --> 00:26:02,200
What do I need in the buds at
the top of the screen?

593
00:26:02,200 --> 00:26:04,400
What does the menu need to have?
Chachi will tell you.

594
00:26:04,880 --> 00:26:06,400
If you're trying to figure out
how to write a post for

595
00:26:06,400 --> 00:26:08,800
Craigslist to get your first
client, Chachi will tell you so.

596
00:26:08,800 --> 00:26:11,600
A lot of these small tasks that
seem insignificant but make a

597
00:26:11,600 --> 00:26:13,040
big deal.
I made all my first money on

598
00:26:13,040 --> 00:26:14,880
Craigslist.
I posted out on Craigslist

599
00:26:14,880 --> 00:26:16,280
offering search engine
opposition services.

600
00:26:16,280 --> 00:26:18,160
Some gave me $200.00.
Four days later, I spent that

601
00:26:18,160 --> 00:26:19,240
money on a course learning how
to do it.

602
00:26:19,640 --> 00:26:21,200
Change my life.
So.

603
00:26:21,590 --> 00:26:24,590
Something small can make a
really big difference, and

604
00:26:24,630 --> 00:26:26,590
that's where it's really going
to help people when they start

605
00:26:26,590 --> 00:26:28,270
to see.
This is a tool that can make me

606
00:26:28,270 --> 00:26:29,590
faster.
This is a tool that can fill in

607
00:26:29,590 --> 00:26:31,390
the gaps.
Like you don't need to learn

608
00:26:31,390 --> 00:26:32,910
programming anymore.
You never need to.

609
00:26:32,990 --> 00:26:36,030
Never, never, never does anyone
ever need to learn HTML ever

610
00:26:36,030 --> 00:26:39,070
again.
Now that stuff right?

611
00:26:39,070 --> 00:26:41,790
For a programmer, it can make a
programmer faster.

612
00:26:42,150 --> 00:26:44,430
So if you're a programmer and
you're designing code, there's

613
00:26:44,430 --> 00:26:48,190
now versions of of chat TV
that's on your computer

614
00:26:48,190 --> 00:26:50,470
connected to your API that will
write an entire like.

615
00:26:51,100 --> 00:26:53,460
Piece of code with all the
different pieces in it, right?

616
00:26:53,460 --> 00:26:55,780
Instead of doing one page at a
time, it would do all the

617
00:26:55,780 --> 00:26:57,860
different components that are
different files at once.

618
00:26:58,340 --> 00:27:00,980
It's really amazing.
And there's new versions coming

619
00:27:00,980 --> 00:27:02,620
out every day that are faster.
It can do more.

620
00:27:02,620 --> 00:27:04,660
So for some designs code that's
amazing.

621
00:27:04,660 --> 00:27:08,620
How about for debugging?
So when I was doing my building

622
00:27:08,620 --> 00:27:10,860
out my Python code, I kept
getting errors.

623
00:27:11,020 --> 00:27:12,620
All I do is copy and paste the
error to chat.

624
00:27:12,620 --> 00:27:15,740
GB tells me how to fix it.
I don't have tech support

625
00:27:15,740 --> 00:27:19,670
anymore so these things that.
Really slow you down.

626
00:27:19,670 --> 00:27:21,870
As a beginner, we go, I don't
know what to do.

627
00:27:22,590 --> 00:27:24,710
They're gone.
So I think that we're going to

628
00:27:24,710 --> 00:27:28,950
enter kind of a really cool era
where there's the people who run

629
00:27:28,950 --> 00:27:31,110
it first are going to have a
massive first mover advantage,

630
00:27:31,190 --> 00:27:32,070
right?
And then they're going to get

631
00:27:32,070 --> 00:27:34,990
jobs, teach the people how to
use it, right?

632
00:27:34,990 --> 00:27:37,310
And then once everyone knows how
to use it well, everyone's going

633
00:27:37,310 --> 00:27:38,710
to do stuff just a little bit
faster.

634
00:27:38,710 --> 00:27:40,910
So eventually it'll be like this
great equalizer, kind of like

635
00:27:40,910 --> 00:27:42,790
the Internet is right?
Anyone from any country can

636
00:27:42,790 --> 00:27:44,670
start a website that has access
to the whole world.

637
00:27:45,670 --> 00:27:47,580
So I think.
The future is really fine.

638
00:27:47,580 --> 00:27:51,980
I think it's a really exciting
time because everyone is having

639
00:27:51,980 --> 00:27:54,740
access to amazing tools like the
best AI tools are the cheapest.

640
00:27:55,980 --> 00:28:00,220
That's what's, yeah, great.
Just on the point you mentioned

641
00:28:00,220 --> 00:28:03,980
about like a lot of companies,
they claim they have AI powered

642
00:28:03,980 --> 00:28:07,740
products.
I advise everyone who's watching

643
00:28:07,740 --> 00:28:11,580
or listening to us.
I recorded an episode just about

644
00:28:11,580 --> 00:28:15,820
that episode 144 saying, you
know.

645
00:28:17,140 --> 00:28:20,460
You you go listen.
But it's called Busting Tech

646
00:28:20,460 --> 00:28:25,340
Myth demystifying a I vendor
claims and I explain what

647
00:28:25,340 --> 00:28:29,220
questions you need to ask for
anyone who comes to you saying,

648
00:28:29,220 --> 00:28:31,580
hey I have an A I powered
product.

649
00:28:31,580 --> 00:28:36,100
So episode 144.
I advice you to listen to it and

650
00:28:36,100 --> 00:28:38,540
you know because Jonathan is
very right on that everyone's

651
00:28:38,660 --> 00:28:41,580
trying to get on on this gold
rush as they say.

652
00:28:43,410 --> 00:28:46,090
Because we discussed ChatGPT a
lot and you mentioned like

653
00:28:46,090 --> 00:28:49,930
stable diffusion, but you know
what other you know tools or

654
00:28:49,930 --> 00:28:56,050
platforms you know you can
advise for people to also have a

655
00:28:56,050 --> 00:28:58,010
look at.
Sure.

656
00:28:58,490 --> 00:29:00,650
The most important thing to
understand is that there's only

657
00:29:00,650 --> 00:29:03,410
two types of AI right now.
There's LLM, which is large

658
00:29:03,410 --> 00:29:05,130
language model.
That's what ChatGPT is.

659
00:29:05,130 --> 00:29:09,210
That's what Google's thing is,
that's text in, text out, so.

660
00:29:09,780 --> 00:29:12,340
Anything that's text and text
out, and 90% of the software

661
00:29:12,340 --> 00:29:14,980
that says they're text and text
out, they're just using Chat GD

662
00:29:14,980 --> 00:29:17,060
in their back end.
They just have the API access

663
00:29:17,060 --> 00:29:18,860
which guess what, I pay $20.00 a
month.

664
00:29:18,860 --> 00:29:21,820
I have the same APII can build
my own software using Chat GB 4

665
00:29:22,140 --> 00:29:24,620
just like those brands.
So the core thing, not

666
00:29:24,620 --> 00:29:26,780
expensive.
So that's the first tool I

667
00:29:26,780 --> 00:29:28,260
recommend, Chat GB.
The free version's good,

668
00:29:28,260 --> 00:29:30,060
playground's amazing.
If you don't have a big budget,

669
00:29:30,060 --> 00:29:32,340
no problem.
The second thing to understand

670
00:29:32,340 --> 00:29:36,100
is that every single text to
image and text to video, they're

671
00:29:36,100 --> 00:29:39,310
all using stable diffusion.
Every single service, whether

672
00:29:39,310 --> 00:29:42,030
they charge $10 a month or 1000,
it's all stable diffusion, and

673
00:29:42,030 --> 00:29:45,470
stable diffusion is free.
If you have a Mac, it's not

674
00:29:45,470 --> 00:29:46,990
going to work very good.
I have a Mac, which means I

675
00:29:46,990 --> 00:29:49,590
don't have a graphics card, so
it doesn't work very well.

676
00:29:49,590 --> 00:29:52,990
It's very slow, but if you have
like a gaming PC or PC with a

677
00:29:52,990 --> 00:29:56,510
graphics card in it, then you
can do stable Diffusion locally.

678
00:29:56,510 --> 00:29:58,590
Now if you want to rent a
computer, you can rent one of

679
00:29:58,590 --> 00:30:00,990
the faster computers in the
world for about $3.00 an hour to

680
00:30:00,990 --> 00:30:04,310
run stable Diffusion Online.
So it's very much affordable.

681
00:30:04,790 --> 00:30:07,350
And it's ubiquitous and that
there's a lot of really cool

682
00:30:07,350 --> 00:30:09,470
tools out there.
I'm a big fan of Mid Journey.

683
00:30:09,470 --> 00:30:11,670
I do a lot with Mid Journey.
It's the first one I started

684
00:30:11,670 --> 00:30:12,590
with.
It's very good and I like

685
00:30:12,590 --> 00:30:15,990
Leonardo a I Leonardo lets you
do about 150 images a day, free

686
00:30:15,990 --> 00:30:18,630
every single day.
So they have a really great free

687
00:30:18,630 --> 00:30:21,350
plan.
And they, I think they're

688
00:30:21,350 --> 00:30:23,630
possibly the future for power
users because they're at, they

689
00:30:23,630 --> 00:30:26,030
have a lot of really advanced
tools that are a little bit

690
00:30:26,030 --> 00:30:27,950
overwhelming for beginner.
Mid Journey is very beginner

691
00:30:27,950 --> 00:30:29,070
friendly.
That's why I like it, because I

692
00:30:29,070 --> 00:30:32,950
don't always need to really have
a deep discussion about like.

693
00:30:33,450 --> 00:30:34,530
The complexity of the graphic,
right?

694
00:30:34,530 --> 00:30:38,330
I just want it to look good.
So Mid Journey is a little bit

695
00:30:38,530 --> 00:30:41,570
more user friendly.
Whereas with Leonardo, which is

696
00:30:41,570 --> 00:30:45,290
great, it's free, you can have a
lot of variations, It gives you

697
00:30:45,290 --> 00:30:46,970
a bunch of different engines to
choose from, but they're all

698
00:30:46,970 --> 00:30:49,490
built on stable diffusion.
The only difference, the reason

699
00:30:49,490 --> 00:30:51,850
you pay a service, is that
they're using their computer to

700
00:30:51,850 --> 00:30:53,650
do the rendering instead of
using your computer.

701
00:30:55,290 --> 00:31:00,040
Yeah, that's great.
Just out of curiosity and

702
00:31:00,040 --> 00:31:07,160
something not related to to a I,
Jonathan, you know like how do

703
00:31:07,160 --> 00:31:10,880
you manage really because you
know when I was preparing you

704
00:31:10,880 --> 00:31:16,280
have authored 300 books and you
know you did ghostwriting and

705
00:31:16,600 --> 00:31:18,880
how do you manage the time
running between all these

706
00:31:18,880 --> 00:31:23,800
businesses?
So I'm really good at writing

707
00:31:24,440 --> 00:31:26,840
and I actually a year and a half
ago said.

708
00:31:27,350 --> 00:31:29,150
I'm not taking any more
ghostwriting clients.

709
00:31:29,630 --> 00:31:31,870
And my friend Debbie, who is my
business partner in a couple of

710
00:31:31,870 --> 00:31:33,510
my A I projects, she sent me a
message.

711
00:31:33,510 --> 00:31:36,150
A couple weeks later she goes,
you're writing A blog post every

712
00:31:36,150 --> 00:31:37,910
day.
You can't stop writing, can you?

713
00:31:37,910 --> 00:31:39,270
And I realize, Oh my gosh, she's
right.

714
00:31:39,270 --> 00:31:42,110
If I'm not writing books, I
can't, I can't resist it.

715
00:31:42,390 --> 00:31:45,190
So it's kind of everyone has the
thing that they're really good

716
00:31:45,190 --> 00:31:47,670
at.
So what I'm really good at, and

717
00:31:47,670 --> 00:31:49,310
the reason I still take
ghostwriting clients after all

718
00:31:49,310 --> 00:31:53,430
this time, is that I can talk to
someone and find the perfect

719
00:31:53,430 --> 00:31:55,880
story.
And sometimes it takes a little

720
00:31:55,880 --> 00:31:58,160
digging, but I have that moment
where I go, Oh my gosh, I'm

721
00:31:58,160 --> 00:32:00,400
still really good at this.
And then we create this amazing

722
00:32:00,400 --> 00:32:02,760
story that they released and
becomes a bestseller and they're

723
00:32:02,760 --> 00:32:04,080
very excited because there's
stories out there.

724
00:32:04,680 --> 00:32:07,880
So part of it is that I work
every day.

725
00:32:07,880 --> 00:32:10,240
I remember my dad gave me a
piece of advice a few years ago

726
00:32:10,720 --> 00:32:14,200
and he said to me, don't work
more than 6 1/2 days a week.

727
00:32:14,480 --> 00:32:16,560
And that's when you know you're
2 generations of workaholic.

728
00:32:16,560 --> 00:32:19,160
When he's like take off half a
day, once a week, right?

729
00:32:19,160 --> 00:32:21,200
Like most people want to work
five days take off too.

730
00:32:21,770 --> 00:32:24,810
And I made this decision a
really long time ago to work

731
00:32:24,810 --> 00:32:26,690
seven days a week, but five
hours a day.

732
00:32:27,290 --> 00:32:29,170
So I work 35 hours a week
instead of 40.

733
00:32:29,170 --> 00:32:31,850
And it's like, well, it give me
a little bit more space.

734
00:32:31,850 --> 00:32:34,050
And I, you know, I have 4 kids,
they're home a lot.

735
00:32:34,050 --> 00:32:36,010
One of my rules is that the kids
ask me to go swimming.

736
00:32:36,010 --> 00:32:37,530
I always have to say yes, no
matter what.

737
00:32:38,050 --> 00:32:40,330
That's one of the kind of things
to stop myself.

738
00:32:40,330 --> 00:32:41,450
Is there too much time in the
computer?

739
00:32:41,970 --> 00:32:44,210
And it's why I do most of these
calls at night, because they're

740
00:32:44,210 --> 00:32:46,130
asleep and there's no chance.
I'm saying, dad, midnight swim

741
00:32:47,050 --> 00:32:49,410
part of it.
But the most important thing,

742
00:32:49,410 --> 00:32:50,530
and the thing I understand is
that.

743
00:32:51,050 --> 00:32:53,450
It's not about how smart I am.
It's not about how lucky I am.

744
00:32:54,050 --> 00:32:56,690
It's just that I get up every
day and I move the ball forward

745
00:32:56,690 --> 00:32:59,090
a little bit.
Whatever I'm working on, any

746
00:32:59,090 --> 00:33:01,530
project, there's going to be
downs.

747
00:33:01,530 --> 00:33:04,170
And when I with the thing about
chat TV, the really cool thing

748
00:33:04,170 --> 00:33:07,490
is that it protects you from the
sunk cost fallacy, which is

749
00:33:07,490 --> 00:33:10,010
where you spend six months on an
idea and it doesn't work and you

750
00:33:10,010 --> 00:33:12,290
go, I got to do three more
months, I got to do 3 months.

751
00:33:12,290 --> 00:33:13,770
Now it's a year and you go
because I don't want to say I

752
00:33:13,770 --> 00:33:16,810
wasted six months of my life.
The cool things with a I you can

753
00:33:16,810 --> 00:33:19,460
test ideas faster.
You can create something in a

754
00:33:19,460 --> 00:33:22,140
day or in a couple of days that
used to take weeks or months, so

755
00:33:22,140 --> 00:33:24,540
you're not emotionally invested.
I had an idea a couple months

756
00:33:24,540 --> 00:33:26,900
ago that was a bad idea.
I tried something, didn't work

757
00:33:27,300 --> 00:33:28,900
it only I spent about 3 hours on
it.

758
00:33:28,900 --> 00:33:30,300
So I didn't become emotionally
invested.

759
00:33:30,820 --> 00:33:34,740
So that's really important thing
is to be consistent and just

760
00:33:34,740 --> 00:33:36,500
always say I'm just going to
move the ball forward a little

761
00:33:36,500 --> 00:33:41,220
bit, whatever you're doing.
A lot of people say, oh, I have

762
00:33:41,220 --> 00:33:43,900
a great job, Why would I start a
side business or anything?

763
00:33:43,900 --> 00:33:46,740
And then they found out two
years ago, that's why how many

764
00:33:46,740 --> 00:33:49,160
people lost their jobs?
It's not their fault.

765
00:33:49,160 --> 00:33:51,280
Most of the time.
After you're 30, if you lose

766
00:33:51,280 --> 00:33:54,160
your job, it's not your fault.
How many people have lost their

767
00:33:54,160 --> 00:33:57,960
jobs because the CEO spent money
on something weird?

768
00:33:58,040 --> 00:34:00,320
Like, right, how many people
lost all their money because a

769
00:34:00,320 --> 00:34:02,720
huge crypto exchange turned out,
they stole all the money, all

770
00:34:02,720 --> 00:34:03,800
disappeared, or whatever
happened.

771
00:34:03,800 --> 00:34:05,440
It's not your fault and everyone
loses their job.

772
00:34:05,920 --> 00:34:08,400
Or a large company CEO really
loves private jets.

773
00:34:08,400 --> 00:34:11,159
Like you know that if the CEO
has a bunch of statues of

774
00:34:11,159 --> 00:34:13,280
private jets in his office, you
definitely shouldn't invest in

775
00:34:13,280 --> 00:34:14,960
that company because it's not.
You don't want your money to

776
00:34:15,320 --> 00:34:18,989
your jets, so most of the time.
It's not your fault, right?

777
00:34:18,989 --> 00:34:20,590
Something happens, your boss
makes a mistake.

778
00:34:20,590 --> 00:34:22,870
Because if it's you or me, I
have employees.

779
00:34:22,909 --> 00:34:25,270
If my kids have a medical bill
and I can either pay my employee

780
00:34:25,270 --> 00:34:27,710
or fire my employee, pay the
kids medical bill, I'm going to

781
00:34:27,710 --> 00:34:28,870
take care of my family.
That's our Buddhist.

782
00:34:28,870 --> 00:34:31,030
We're all at a certain level
selfish.

783
00:34:31,030 --> 00:34:33,750
So you have to look out for
yourself and create these

784
00:34:33,750 --> 00:34:36,710
revenue streams just so you have
a little bit of a buffer, just

785
00:34:36,710 --> 00:34:38,070
have a little bit more breathing
room.

786
00:34:38,590 --> 00:34:43,190
And that's really the important
part is to say I'm just going to

787
00:34:43,190 --> 00:34:46,230
put in a little bit of time
every day if you do that and

788
00:34:46,230 --> 00:34:49,350
success becomes inevitable.
My first idea wasn't a good one.

789
00:34:49,350 --> 00:34:51,790
No, it was my second.
My 70th idea was a really good

790
00:34:51,790 --> 00:34:53,469
one, and my 120th idea were
really good.

791
00:34:54,070 --> 00:34:56,310
But there's a lot of bad ideas
or ideas that didn't work out in

792
00:34:56,310 --> 00:34:58,310
between.
That's very important to not

793
00:34:58,310 --> 00:35:01,070
compare your what's happening
backstage, what's happening in

794
00:35:01,070 --> 00:35:03,590
front stage, right?
All you can see is this tiny

795
00:35:03,590 --> 00:35:05,030
window of my room.
You don't know what's going on

796
00:35:05,030 --> 00:35:06,150
over there.
You don't know what's happening

797
00:35:06,150 --> 00:35:07,950
downstairs.
You guys don't know what's

798
00:35:07,950 --> 00:35:09,670
happening in the rest of my
life.

799
00:35:09,710 --> 00:35:12,110
So just realize I'm still a real
person.

800
00:35:12,110 --> 00:35:14,230
I still have disagreements with
my wife.

801
00:35:14,230 --> 00:35:16,990
Sometimes my kids shout at me.
I'm real and.

802
00:35:17,490 --> 00:35:21,930
It's very important to not
confuse someone's stage presence

803
00:35:21,930 --> 00:35:24,370
with their real life because
everyone has real struggles and

804
00:35:24,370 --> 00:35:27,490
real challenges.
So the bad day, it's okay, It's

805
00:35:27,490 --> 00:35:30,010
just part of the process.
So honestly, it's just

806
00:35:30,010 --> 00:35:31,690
consistency.
That's like the secret, just

807
00:35:31,690 --> 00:35:33,490
kind of every day and say I'm
going to put in an hour, I'm

808
00:35:33,490 --> 00:35:35,010
going to put in two hours,
whatever you have.

809
00:35:35,570 --> 00:35:37,450
And over time you'll start to
build something really good.

810
00:35:38,610 --> 00:35:41,050
Yeah, I I love that.
I love this about the

811
00:35:41,050 --> 00:35:44,920
consistency part now just.
You know, as we are approaching

812
00:35:44,920 --> 00:35:48,320
to the end, I know that you have
your own podcast also Jonathan,

813
00:35:48,320 --> 00:35:53,520
and you know like you have over
than 250 episodes how podcasting

814
00:35:53,520 --> 00:35:56,360
complemented your business.
I'm interested because, you

815
00:35:56,360 --> 00:35:59,560
know, people sometimes ask me
why I have my own podcast and

816
00:35:59,560 --> 00:36:02,880
what is the most valuable lesson
you've learned from one of your

817
00:36:02,880 --> 00:36:06,760
guests.
So I launched my podcast in 2016

818
00:36:07,520 --> 00:36:10,480
doing 5 episodes a week by
myself, pure audio.

819
00:36:10,600 --> 00:36:13,880
And I did that because.
I only had one book, and I said

820
00:36:13,920 --> 00:36:18,280
I need to keep people busy in
between my products or in

821
00:36:18,280 --> 00:36:20,760
between my next book.
So it's a way to have people

822
00:36:20,760 --> 00:36:22,920
engage with me during time.
That was my original purpose.

823
00:36:22,920 --> 00:36:25,280
When you're first starting out,
you're not going to make money

824
00:36:25,280 --> 00:36:26,920
from your first couple episodes
of your podcast.

825
00:36:26,920 --> 00:36:29,760
Ryan takes a while to grow it.
But it can be a really great way

826
00:36:29,760 --> 00:36:32,400
for people to get to know you,
for you to talk about smaller

827
00:36:32,400 --> 00:36:35,160
topics or to dial into things
that are important to you and

828
00:36:35,160 --> 00:36:38,600
for people who like you to
follow you in between your

829
00:36:38,600 --> 00:36:40,160
bigger projects.
Right, Because it takes a long

830
00:36:40,160 --> 00:36:41,920
time to write a book or create a
course or.

831
00:36:42,470 --> 00:36:44,270
The other things you're working
on, so that's one of the biggest

832
00:36:44,270 --> 00:36:48,270
values for me now.
I switched to just like you're

833
00:36:48,270 --> 00:36:52,470
doing the interview model simply
because I couldn't, you know, I

834
00:36:52,470 --> 00:36:54,870
couldn't do five episodes a week
by myself and I couldn't even do

835
00:36:54,870 --> 00:36:56,030
one episode by my week because
it's.

836
00:36:56,310 --> 00:36:57,950
I already do so much content on
my own.

837
00:36:57,950 --> 00:37:01,390
I write my social media content
and my videos that this is a

838
00:37:01,390 --> 00:37:04,390
great way to meet other people
and kind of have ideas and

839
00:37:04,390 --> 00:37:07,230
interact with the people.
So there's a lot of value for

840
00:37:07,230 --> 00:37:09,590
the connection elements as well.
So I think those are really good

841
00:37:09,590 --> 00:37:11,380
parts of it.
Because you meet other people

842
00:37:11,380 --> 00:37:13,860
that are very interesting and
you see different perspectives

843
00:37:13,900 --> 00:37:17,140
and kind of forces you to not
spend all of your time on your

844
00:37:17,140 --> 00:37:19,820
computer by yourself, just
having ideas and not checking to

845
00:37:19,820 --> 00:37:23,700
see if they're good ideas.
Yeah, that's great insight.

846
00:37:23,700 --> 00:37:27,100
And this is exactly also I think
we shared this incoming and you

847
00:37:27,100 --> 00:37:28,940
know This is why I would say it
now.

848
00:37:29,100 --> 00:37:33,020
I started this year by the way
and I was doing seven days a

849
00:37:33,020 --> 00:37:35,650
week.
But you know, people start

850
00:37:35,650 --> 00:37:38,370
telling me, hey, we cannot
follow, can you slow down.

851
00:37:38,570 --> 00:37:40,170
So now I'm doing five days a
week.

852
00:37:40,170 --> 00:37:43,610
I was doing a mixed still
between a solo audio only

853
00:37:44,610 --> 00:37:48,410
episode plus three to four per
per week.

854
00:37:48,410 --> 00:37:52,330
I mean as interviews people
missed start to miss the audio

855
00:37:52,330 --> 00:37:54,050
one.
So maybe I will return to that

856
00:37:54,050 --> 00:37:57,730
at some stage, Yeah.
But again as you said like it's

857
00:37:57,810 --> 00:38:01,130
something that opened a lot of
opportunities to me get

858
00:38:01,130 --> 00:38:03,700
connected with.
People like yourself, Jonathan,

859
00:38:03,780 --> 00:38:07,300
you know, like and a lot of, you
know, great conversations I

860
00:38:07,300 --> 00:38:09,260
learned from every episode.
I learned something new.

861
00:38:09,300 --> 00:38:11,220
So for me, it's a learning
journey.

862
00:38:11,220 --> 00:38:15,780
I would say, Jonathan, as we
come to the end, I have a famous

863
00:38:15,780 --> 00:38:18,180
question.
Maybe it's funny, but what

864
00:38:18,180 --> 00:38:21,540
question you wished I asked you
and how you'd answer it.

865
00:38:25,620 --> 00:38:27,700
I mean, I think you asked really
good questions this time.

866
00:38:27,700 --> 00:38:29,180
There wasn't something totally
missing.

867
00:38:29,940 --> 00:38:31,700
There's why we talked about
things I want to talk about.

868
00:38:32,280 --> 00:38:36,080
I think that the most important
question to ask is what's

869
00:38:36,360 --> 00:38:38,240
probably what are the biggest
mistakes you've made?

870
00:38:39,080 --> 00:38:41,080
Because so often we think that
people that have make no

871
00:38:41,080 --> 00:38:42,600
mistakes.
So you asked me that.

872
00:38:42,600 --> 00:38:44,640
I would say some of the biggest
mistakes I made were not

873
00:38:44,640 --> 00:38:48,240
listening to the advice of other
people and trying ideas and

874
00:38:48,840 --> 00:38:50,920
ignoring the signs It wasn't
going to work right.

875
00:38:50,920 --> 00:38:52,080
I built software that didn't
work.

876
00:38:52,080 --> 00:38:53,720
I built an app that never got
launched.

877
00:38:54,480 --> 00:38:56,240
I built several different
websites and never went

878
00:38:56,240 --> 00:38:57,440
anywhere.
They were bad ideas.

879
00:38:57,840 --> 00:39:00,190
So I think.
It's important to know that

880
00:39:00,270 --> 00:39:02,710
everyone makes mistakes and
you're going to make mistakes.

881
00:39:02,910 --> 00:39:06,310
The reason people like, quit,
whether it's dieting or anything

882
00:39:06,310 --> 00:39:07,790
else, they go, oh, I made one
mistake.

883
00:39:07,790 --> 00:39:09,270
I guess I'm not going to diet
anymore, right?

884
00:39:09,590 --> 00:39:11,630
Oh, I made a mistake.
I guess I'm not an entrepreneur

885
00:39:11,630 --> 00:39:13,470
anymore.
That's not how it works.

886
00:39:13,510 --> 00:39:16,990
How many people have lost or run
a business into the ground and

887
00:39:16,990 --> 00:39:18,830
cleared bankruptcy and then
become a billionaire again,

888
00:39:19,350 --> 00:39:23,590
right.
So it's always about the

889
00:39:23,590 --> 00:39:26,910
journey, not about the moment.
So just knowing that I've made

890
00:39:26,910 --> 00:39:29,070
big mistakes.
I made dumb moves.

891
00:39:29,430 --> 00:39:30,790
Friend of mine.
I'll take my biggest thing.

892
00:39:30,790 --> 00:39:32,710
Friend of mine said hey I'm
launching a company.

893
00:39:33,030 --> 00:39:34,950
I want you to be the first
person to test the software.

894
00:39:34,950 --> 00:39:38,150
I said sounds like a dumb idea.
It's like a $50 billion company

895
00:39:38,150 --> 00:39:41,190
now.
So that's probably he was like,

896
00:39:41,190 --> 00:39:42,990
I want you to be the first
person to test and I said dumb

897
00:39:42,990 --> 00:39:46,510
idea, I was wrong.
Yeah this is mistakes.

898
00:39:46,510 --> 00:39:50,230
Is how we we we we learn
actually and it's all about

899
00:39:50,230 --> 00:39:54,990
consistency and perseverance and
you know keep keep as you said

900
00:39:54,990 --> 00:39:57,630
like keep the ball rolling every
day little bit.

901
00:39:58,140 --> 00:40:04,420
And you know, I hint from my
side guys, when try to document

902
00:40:04,420 --> 00:40:09,620
what you do and maybe in one
week you think that I didn't do

903
00:40:09,620 --> 00:40:12,420
anything, maybe even in one
month you think that I didn't do

904
00:40:12,420 --> 00:40:14,940
anything.
But believe me, you come back

905
00:40:15,220 --> 00:40:18,620
and you say after four or five
months, Oh my God, you said I

906
00:40:18,620 --> 00:40:21,380
did all this.
Wow, you should, you should be

907
00:40:21,380 --> 00:40:24,900
proud of yourself.
So, you know, 100% I agree with

908
00:40:24,900 --> 00:40:27,360
with Jonathan here, Jonathan.
Really, I enjoyed the

909
00:40:27,360 --> 00:40:29,480
conversation.
It was very active.

910
00:40:29,840 --> 00:40:35,280
I hope you know we could do like
more episodes in in the future

911
00:40:35,280 --> 00:40:38,480
about maybe something also
related to solopreneurship and A

912
00:40:38,480 --> 00:40:40,800
I and all this stuff.
I really enjoyed the

913
00:40:40,800 --> 00:40:44,880
conversation and I'm sure that
you know the audience even

914
00:40:45,080 --> 00:40:48,080
either they are listening or
watching this on YouTube, they

915
00:40:48,080 --> 00:40:50,680
will love this as well.
Thank you very much for your

916
00:40:50,680 --> 00:40:54,120
time today and for the audience
if you have any questions as

917
00:40:54,120 --> 00:40:56,260
usual.
For me or for Jonathan?

918
00:40:56,260 --> 00:40:59,980
You can reach out to me by
e-mail, Twitter or LinkedIn.

919
00:41:00,220 --> 00:41:02,740
If you are interested to be a
guest also reach out to me.

920
00:41:02,780 --> 00:41:05,780
We did that before with other
guests and we had a great

921
00:41:05,780 --> 00:41:08,500
conversation.
So I'm looking for anyone who

922
00:41:08,500 --> 00:41:13,140
has a story to tell related to
tech entrepreneurship.

923
00:41:13,340 --> 00:41:16,700
You know it might be not related
to tech Over the show name is

924
00:41:16,820 --> 00:41:20,340
CTO show, yes, but I believe
like in startup

925
00:41:20,340 --> 00:41:22,260
entrepreneurships, young
entrepreneurs.

926
00:41:22,650 --> 00:41:25,410
You need a space to come and
tell us what they are trying to

927
00:41:25,410 --> 00:41:27,770
do or someone has created
something cool.

928
00:41:27,770 --> 00:41:31,570
You need a space to mention it.
Please reach out to me.

929
00:41:31,730 --> 00:41:35,810
I'll be more than happy to get
you as a guest with me.

930
00:41:35,810 --> 00:41:38,010
Thank you very much.
And we'll meet in the next

931
00:41:38,010 --> 00:41:38,730
episode.
Thank you.

932
00:41:38,730 --> 00:41:39,130
Bye.
Bye.

933
00:41:40,650 --> 00:41:44,050
Hit that subscribe button, share
the show with your tech savvy

934
00:41:44,050 --> 00:41:47,490
friends and fellow entrepreneurs
and leave us a review on your

935
00:41:47,490 --> 00:41:51,290
favorite podcast app.
Your support means the world to

936
00:41:51,370 --> 00:41:51,770
us.