An expert in the startup ecosystem, Kingsley Maunder, reveals the critical error many founders make: developing a solution with the assumption it must fit a target market. This 'Innovator's Bias' often necessitates a painful, hard pivot later on. However, the journey itself might uncover a piece of technology or a feature that does resonate, creating a golden opportunity for a more strategic shift. Discover how validating your initial concept—rather than simply trying to squeeze it into a preconceived mold—is the key to sustainable growth, according to Kingsley's decades of experience with industry giants.
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